Women Are Acting on Their Convictions to Pursue Greater Purpose in Their Lives

May 12, 2022

“Women’s commitment to leading meaningful lives coupled with their growing financial clout are the twin engines that can propel them to make an even greater impact.”

—Paula Polito, Vice Chairwoman, Global Wealth Management at UBS

The gist:

The “impact of COVID-19, social activism and economic and geopolitical uncertainty over the last two years have motivated women to use their investments, purchasing power and career choices to drive greater change, according to UBS’s latest Own Your Worth report.”

Highlights of the Report:

• Nine out of 10 women surveyed, believe money is a tool that can be used to help achieve their purpose

• 51% of married women defer financial decisions to their spouses, yet nearly all women are engaged in charitable giving. If more women could make their voices heard in financial planning conversations, their values-based approach could make an even greater positive impact on themselves, their loved ones and the world.

• 92% of women surveyed believe involvement in long-term financial planning can enable them to make greater impact in the world

• The pandemic prompted women to use their money to fulfill their purpose and create positive change. Millennial women led at 83%, compared to Gen X women (62%) and Baby Boomer women (38%)

• As a result of the past two years, of all the women surveyed: Millennial women are also twice as likely to intentionally buy from companies that have a positive environmental or social impact, and four in ten (41%) have changed careers to find more meaningful work, compared to just one in ten (11%) of Boomer women.

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